Who is Safarà Cucito

We are the first sewing e-commerce site opened in Italy, online continuously since 2006, on multiple platforms, including Amazon, e-Bay, e-Price and many foreign platforms. Rely on the first online retailers of sewing machines: over 60,000 customers in Italy and Europe have already done so!

The first in the
Online Sewing

Safa is a well-stocked dealer of sewing machines in Collegno, in the province of Turin. Thanks to the experience of its staff, it aims to become the reference point for all sewing and embroidery enthusiasts, with great advantages for those who will become customers. In fact, Safa is not just an e-Commerce, but a real point of sale where you will find sewing enthusiasts and many news and offers.

The company was born from the experience of our owner, Antonello Ferrandino, of over 25 years of work spent in the most famous sewing machine companies on the Italian scene. At Safa you will find the brands Janome, Necchi, Singer, Pfaff, Husqvarna Viking, Elna and many others; They have been chosen, as they are the ones that offer the best guarantees of seriousness and reliability.

For any technical problem, Safa collaborates with the best sewing machine repair and service technicians of all brands directly on site. Safa is also passion and fun; She organizes courses in Pachtwork, Quilting, Cutting and Sewing, practical sewing and software for the creation of embroidery.




Antonello Ferrandino

In the world of sewing machines since 1994, Antonello has always had a strong aptitude for the world of information technology. For this reason, working first within large sewing multinationals, such as Singer, Pfaff and Husqvarna Viking, she holds positions of responsibility in the Software and Embroidery sectors, which have always been strongly connected and interlaced with the world of programming and PCs. It was his idea, back in 2005, to open safara-cucito.it, the first Italian e-commerce site for the sale of sewing machines.



Monica Zanollo

A true icon in the world of sewing and embroidery. You have also worked your way up through the ranks within Husqvarna Viking and Pfaff and your role has always been that of Education Manager first and Education Training Manager then. Basically, your role has always been to teach sewing, first to retailers and, later, since you have been working in Safarà Cucito, to customers. In fact, when you buy a sewing machine here from us, you will find it teaching you all the secrets of sewing and embroidery. Almost 30 years of experience and refresher courses at your disposal!


Monica Zanollo

Owner and sewing enthusiast

Antonello Ferrandino

Software & Embroidery Manager

Paolo Celoro

Shipping and after-sales

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